Welcome to the Storage magazine eNewsletter for November, which includes some eye-opening research findings from Veeam that suggests that backup issues are impacting the ability of organisations to progress their digital transformation plans.

According to the research, 58% of backups fail, leaving data unprotected. Against the backdrop of COVID-19 and ensuing economic uncertainty - which 40% of CXOs cite as the biggest threat to their organisation's DX in the next 12 months - inadequate data protection and the challenges to business continuity posed by the pandemic may be hindering companies' initiatives to transform.

Veeam's CTO Danny Allan said of the findings: "Simply put, if a backup fails, the data remains unprotected, which is a huge concern for businesses given that the impacts of data loss and unplanned downtime span from customer backlash to reduced corporate share prices. Further compounding this challenge is the fact that the digital threat landscape is evolving at an exponential rate. The result is an unquestionable gap between the data protection capabilities of businesses versus their DX needs. It is urgent that this shortfall is addressed given the pressure on organisations to accelerate their use of cloud-based technologies to serve customers in the digital economy."

Increasingly it appears that businesses are looking to cloud adoption as the best and quickest route to the improved data resilience necessary to allow them to move forward.

David Tyler, Editor
Storage magazine

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